For this project, focused on branding and menu design, I developed a seafood restaurant concept inspired by Ancyra, the Roman-era name of my hometown, Ankara. Drawing from the meaning of “Ancyra”, I created a logo that combines the anchor symbol with the brand’s initial, forming a distinctive and meaningful visual identity. For the menu design, I used a blue-toned color palette to reflect the maritime theme, paired with a combination of serif and sans-serif typography to achieve a balanced and refined visual hierarchy. To further extend the brand identity, I also designed supporting materials including business cards, restaurant signage, and staff aprons, ensuring a consistent and cohesive visual language across all touchpoints.